At LR Custom Homes we strive to turn your dreams into reality through great design and by taking the time to make your home uniquely special and uniquely yours.

Larry Rolwes Casual Edited

Larry Rolwes has more than 50 years of experience in the home-building industry. He is part of a large family with a rich history and tradition of building homes in the St. Louis area. For more than 70 years the Rolwes name has been synonymous with aesthetic vision, attention to detail, and creativity in the design and construction of new homes. Formerly he was president and part-owner of Rolwes Homes, Inc. He started off working under his father, Ed Rolwes, experiencing every phase of the construction process and eventually serving as Vice-President of Rolwes Co. Together with his father and brothers, he has built many innovative and award-winning communities.

He has been the recipient of a number of awards. In 1994 he was named the Silver Medalist for the NAHB Builder Spotlight Award and was recognized as “Emerging Entrepreneur of the Year” in the local Ernst & Young Entrepreneur of the Year awards competition. In 1997 under his leadership, Rolwes Homes received the Mississippi Valley “Family Business of the Year Award,” and in 1997-1998 Larry Rolwes served as President of the Home Builders Association of Greater St. Louis.

LR Custom Homes is dedicated to excellence in every phase of the building process. This dedication shows in our architecturally distinctive and innovative designs, quality craftsmanship, and our desire to create homes that improve your quality of living. An LR Custom Home is the result of a collaborative effort between architects, suppliers, and subcontractors and design professionals. Together they will work with you, one on one, to design and build the home of your dreams.

Our exceptional team effort, combined with a high level of professionalism, pride in workmanship, and expert site management has earned us a reputation for delivering a quality home building experience that meets your highest expectations for outstanding design and quality craftsmanship.

Nahb Spotlight Award
Hba President
Family Business Oty
Emerging Entrepreneur Oty


I can tell any prospective client of Larry Rolwes, without hesitancy, that they will be dealing with a man of character, honesty, truthfulness, and passion in all aspects of his business and family.

Your wisdom will be reflected in using and taking advantage of his many constructive services. 

Our home, from design to structure and quality has been a model of professionalism, a measurable piece of craftsmanship, a source of excitement for the vibrancy of our community and a reflection of the integrity of those involved in the build as Larry's employees and vendors.


We are often complimented, by complete strangers, that walk or drive by our home, on how beautiful the house looks.

Larry has assembled a very capable team of carpenters, plumbers, heating and cooling technicians, roofers, flooring installers and materials suppliers that provided the unmatched experience, timely suggestions and attention to detail that a truly custom designed home demands.

Also, the time and confident thoughtfulness that Larry brought to the process was evident throughout the planning, design and construction phases of our home. Our Thanks to Larry and Team.


My husband and I found Larry Rolwes and our home lot to be pure serendipity!

We had had only ever dreamed of building and met Larry with the help of our realtor and our plan was born! The exterior design and details, and the inner layout of our home were met with experienced, yet flexible options that met our needs and wants.

Larry had a wealth of experience building homes and a list of professional resources that assisted with building, electrical, plumbing and lighting, etc. He was willing to meet our particular need and truly helped our dreams become a reality and my husband and I are truly grateful to Larry and his team!


It is with our great pleasure to reflect on our amazing experience working with Larry Rolwes. We have just celebrated three years of living in a beautiful home Larry built.

A few highlights that made our buying experience so memorable include the fact he kept his word and completed a significant amount of upgrades within a twenty-one day scheduled closing.

We had just moved to the area and experienced challenges in finding a home in a desirable area, new construction and something a little more special than just a spec home. Larry delivered on all three criteria. Larry had reason to be proud of his accomplishments - from building a home that was not custom, or pre-sold to a buyer, and educated us during an open house on what made his home special.

Larry made what could have been a very stressful experience a manageable and engaging one. He is someone who will listen and work with you to find a mutually agreeable outcome. We have also appreciated his periodic “check-in” to see how things are going in the home and answer any questions. 

We are happy to recommend Larry for any building needs!!


His crew and all of the tradesmen associated with the construction were extremely friendly, courteous and professional.

My husband and I have lived in our home for many years and were long overdue to have the kitchen completely updated. But of course, we were concerned with all the horror stories associated with home remodeling. While it's never pleasant to be without a kitchen in the house for even a short period, Larry Rolwes and his talented staff made the experience tolerable. Our questions were answered and concerns addressed immediately. We were assured they could tackle and resolve any problems an 80-year-old home presents, and they did!

His crew and all of the tradesmen associated with the construction were extremely friendly, courteous and professional. They worked to accommodate our schedules, showed up every day they said they would, and even called when they were delayed. And they cleaned up before leaving every day!

The results couldn't be more obvious - our friends and family tell us our kitchen could be in "House Beautiful", and we agree. Even when the final inspection was performed, the inspector complimented how well the work was done.

As remodeling goes, we have had a very good experience, and will definitely turn to Larry for any future home improvements. We highly recommend them for any remodeling needs.

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